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Known simply as 'Sevens' by fashion fans, this Los Angeles-based luxury denim label was founded by Michael Glasser, Peter Koral and Jerome Dahan in fall 2000. It was immediately embraced by Hollywood's elite, with Angelina Jolie, Liv Tyler and Cameron Diaz regularly sporting a pair. The label has now cemented its status as a modern classic with the world's most stylish returning time and again for the signature form-flattering boot cut, straight leg and skinny styles.